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The article is recommended to read primarily to those entrepreneurs who deal with customers exclusively offline.
Businesses are developing on a par with progress or losing. The lack of a website today is a big omission for entrepreneurs. As a result, your company receives a decrease in presentability and the closure of several effective sales channels. Why? Because the development and modernity of the company can be judged by the site, and they meet, as you know, by clothing.
So why create a website?
The site has several important functions:
business card of your company;
attracting new customers;
weeding off your CA;
channel of sales;
Customer feedback tool;
Optimization of the work of the company's employees.
The presentation of the shopify website design company in the network today is a necessity for every company that wants to continue the competition in the market. I'd explain why.
As statistics show, people will learn about the existence of a company using word of mouth, Internet, advertising on TV or on the street. But most people have a priority today of the Internet. Here you can find all the necessary information in the search engine, social networks, on sites, there you can also read reviews, see the estimates of different companies and choose the most suitable price and quality ratio. If your C. are millennials, that is. people are 38 to 23 years old and younger, the Internet should be your main sales tool, as your customers spend a significant part of their time online.
Three of the listed features of the site increase your income, and one reduces costs. Therefore, if you still have doubts about whether the investment of finance in the creation and promotion of the site will be profitable, think about whether you are more losing in the absence of it.
How the site will increase the flow of customers in a real store
If your business a priori cannot be moved to the network, it does not mean that having a website will not help you increase your profits. The site will help you make people online (your potential customers) know about you, be able to immediately contact you, make an appointment / receiving a service, ask a couple of questions, be interested in you. That is why the site should give all important information for the client at once so that he does not have to look for your room in the debris of the foter or on a distant page with information about your company.
If a person observes a constant flashing of your shares, offers, then he will definitely pay attention to you. You will already remember him.
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