These numbers are not impressive

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Anyone who has been involved in e-commerce for a while knows how important conversion rates are. How important is it that users who come to an online store perform the actions that the store owner cares about most? This could be subscribing to a newsletter, leaving contact details, reading specific content, but most often a simple purchase. Besides, you know it very well yourself. After all, even if you manage to drive thousands of people to your store, what ultimately matters is how many people clicked me to order and paid. At the same time, according to various sources, the average conversion rate in Poland is only.

This means that among visitors to the electronics store, at most only one will purchase the product. Needless C Level Contact List to say. It’s no wonder that many sellers spend most of their sleep trying to improve this metric. Why this ratio is so low could probably write a good book. In fact, I’ve mentioned it more than once in various articles on my blog. Today I’m going to introduce another solution that can increase conversion rates and that we’ve tested.



Of course, it involves the engine because as a certification body our implementation is based on it. Fast, Easy, and Delightful The truth is, the faster a customer can go from selecting a product to completing their purchase, the more likely they are to complete the purchase. And if the process is too long and complicated, it can easily lead to shopping cart abandonment, which is also a big problem (I wrote about this problem in another article) Back to the topic. Therefore, the buying process should be very simple.